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The Essentials of Selling with Spoonflower

With so many things to consider while getting established as a seller in the Marketplace, this article shares the nitty-gritty details so that you will be up and running in no time.


Overview of Seller Verification

Important Design, Commission and Distribution Information

Customizing "My Shop"

Common Issues and FAQ


Overview of Seller Verification

Artists from all over the world are able to sell in our Marketplace. To sell your designs, you will need to complete our Seller Verification. For more details and an extensive FAQ, be sure to go the article Seller Verification.


Seller Verification includes 4 steps:

  1. Verify the email address for your account.
  2. Read through and accept our Seller Agreement.
  3. Verify your address.
  4. Complete your tax form (W-9 for US taxpayer and W-8BEN or W-8BEN-E for non US taxpayer).


Important Design, Commission and Distribution Information

After verification is established, you will need to upload and proof your designs. 


Uploading Images

Proofing Your Design


Once your designs are proofed, you can make them available for sale in our Marketplace and other third party sites. The following articles go into detail about ways to set up your shop and promote your designs.


Selling My Designs at Spoonflower

Third-Party Marketplace Distribution

Customizing "My Shop"


You receive commissions for your sales. All commissions will be first added to your account as Spoondollars (in-house credit) with the option for payout to PayPal once you have surpassed the minimum amount of USD$ 10.00. 

How Commissions Work


Customizing "My Shop"

There are many ways to personalize your Shop for the Marketplace. Here is a quick lesson for customizing your

Once you've completed these steps, make your shop public so you can refer people directly to it!


The name of your Shop is determined by the screenname that you selected when signing up for an account. Your screenname cannot have capital letters or spaces. Utilizing an underscore - _ - is the best option if you want to create a visual space between words.

If you want to change your screenname, please review Adjusting Account Settings. Please know that changing your screen name after becoming an established artist in the Marketplace is not recommended. Doing so may make it difficult for customers to find you again.


Shop Image

For your Shop Image, first go to My Shop in the user drop-down menu. From the next page, look for the option to Edit Your Shop. Clicking through will allow you to upload a new shop image. This image must fit the following requirements: File must be less than 500k as a JPEG or PNG. Images with dimensions over 250 pixels will be cropped and resized. On this same page, you can also add a link to your store or website, a link to your blog, and add some information about your shop!


Shop Banner

If you scroll further down the page after clicking Edit Your Shop you will see the options to add a Shop Banner. Banner files must be less than 2MB. For best presentation, this image should be saved at dimensions 868 ppi by 117 ppi. This will ensure it fits properly into the space and is not stretched or out of proportion. Click Choose File and then Upload once the file is ready.

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Design Thumbnails

To change the thumbnail image used to represent the designs displayed in your shop you will want to link into the each individual design page one at a time. With the design page, choose the pen icon on your upload.

You will find three options: Fat Quarter, Crop and Swatch view. Select the option you prefer and that will become the thumbnail view for that design in your shop.


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Common Issues and FAQ


Why do I need to verify my email address?

We want to be certain that you receive order confirmations, tracking information and other important Spoonflower news that you have signed up to receive. Therefore, when you create your account, we will automatically send you a welcome email with a request to verify your address. To complete the process click the link within the welcome email and then follow the prompts to sign into your account with your email address and established password.

I didn't get an email about verifying my address. What should I do?

We send your verification email to the email address you've associated with your Spoonflower account. If you don't receive the verification email, first check your Spam or junk folder. It can sometimes route there. If it's not there, we recommend that you confirm that your email address is correct on the Settings tab in your Account Settings page. If it is wrong, you can update it here. Then, to re-send the address verification, click the Verify Account tab and you'll see the option to re-send your verification email there.

How long does it take for approval with Seller Verification?

Once correctly submitted, your income tax form will be reviewed within 24-48 hours. When approved, a check mark will be displayed next to Step 4 in the Seller Verification tab of your Account Settings. Once all four steps have been completed, you will be an approved seller and a notification saying "Thank you! You're now a certified Spoonflower seller." will appear at the top of this section.

Do I keep the copyright for my designs?

We value the copyright of all images and every artist owns the rights to their artwork. Please review Artist Copyrights. More information about copyright can also be found in our Terms of Service

Can I market my designs on Spoonflower to potential customers using other websites such as Pinterest or my own website?

Absolutely! You are more than welcome to advertise your Marketplace designs through Facebook, Twitter, Instagram, your blog, TikTok, or any other channel of social media. We share some helpful tips in the article Promoting Your Designs on Spoonflower and Social Media.

Is it a requirement to fill out an Income Tax form if I am not a US citizen or do not have a Tax ID?

Filling out either tax form (W-9 for US taxpayer, non-US W-8BEN or W-8BEN-E) is a requirement for our Seller Verification process. If this form is not completed, it will not be possible to sell in our marketplace.

What is the designer discount?

Orders you place using your personal designs will automatically receive a designer discount of 10%. This discount is applied to any item larger than a Test Swatch for fabric or wallpaper. Learn more about discounts in Bulk Fabric, Wholesale Pricing and Designer Discounts.
Can I rearrange the designs in my shop?

You are not able to re-order the designs in your shop. However, we offer three different view options for customers to update when browsing within your shop. They are Best Selling, Fresh Picks, and New and can be updated by click each particular button in the upper right corner under your shop banner.

How can I view the preview of my designs onto all product options?

To view how your design might look on all Spoonflower products, go to the individual design page. This page will offer images of each product with a direct link to the product page with this design. You may also add any of the products into your cart by choosing the Buy icon.

HINT: Right-click any of these image mockups and save a copy for your own website or social media account.

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See also: Adjusting Account Settings


See also: Adding Descriptive Details to Your Design

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